The Future of TV Advertising: How Data, AI & Virtual Production are Changing the Game
For decades, TV advertising was the gold standard – big budgets, prime-time slots, and mass audiences. But the rise of digital advertising was the game changer. Google led the way with precision-targeted ads in...
Who hires a copywriter and why?
Depending on your business type and even your individual career experience, hiring a copywriter might be second nature to you, or it might be something you didn’t even know you could do.
Atlas Translations: A Proofreader’s Top 10 Steps to Flawless Translated Content
Translation consists of several moving parts, but it’s more than just swapping words between languages—it’s about being clear, accurate and culturally en pointe. Even the best translators need a sharp-eyed proofreader to catch...
Sir David Attenborough: Hosting a Legend | Broadley Case Study
We were delighted to welcome Sir David Attenborough back to Broadley Studios for a filmed contribution to Our Story with Sir David Attenborough, a...
Why Royal Airforce Museum chose Radioville
Their purpose is to share the story of the Royal Air Force, past, present and future – using its people and the 1.3 million objects in their...
AI and Media Planning
A brilliant read from Director of Growth at Mostly Media, Alex Pilkington, on AI and why human creativity in media planning matters more than...
How to beat procrastination and get your copywriting done – 7 tried and tested tips
“Having recently got a bit behind with my own marketing, I realised that I’d been procrastinating again. […]”
spotlight
Beyond the Catwalk: The Unsung Heroes of Advertising
At BMA Hands, we represent the unsung heroes of advertising – the hands that showcase exquisite jewellery, demonstrate innovative products, and...
What is Cold Foil Printing?
In the world of printing and packaging, cold foil printing has emerged as an innovative and cost-effective technique that elevates design to a new...
Unleash Your Creativity with Custom Exhibition Stands
By moving beyond off-the-shelf designs and investing in a bespoke stand, you can create an eye-catching display that reflects your brand’s...