Branding

Branding Feed

The Role of Employer Branding in Talent Acquisition

Employer branding, the reputation a company holds as an employer, plays a pivotal role in shaping the perception of potential and current employees and contributes to the long-term success of an organisation.

Should Brand Strategy be called Something Else?

The term “brand strategy” has become a ubiquitous phrase. It seems that when you talk about strategy, people get it. Stick the word ‘brand’ in front and people struggle

Shaking up the Koko Nut

At Episode Two we’re nuts about great packaging design and the solid consumer engagement it can bring. So, when Koko, a leading dairy alternative brand, said “help us reinvigorate the on-shelf presence of our coconut-based milk”…we couldn’t wait to get cracking.

Your packaging needs to win their eyes…

Without question, you need the attention of your audience before you can engage them, so how do you open their eyes and ensure their focus is where you want it?

Shaking up the Koko Nut

Shaking up the Koko Nut

At Episode Two we’re nuts about great packaging design and the solid consumer engagement it can bring. So, when Koko, a leading dairy alternative brand, said “help us reinvigorate the on-shelf presence of our coconut-based milk”…we couldn’t wait to get cracking.

Why create an employer brand?

Why create an employer brand?

In a recent project with Colas Rail, we created a bold and daring employer brand and recruitment campaign that helped them stand out in a very competitive job market.

Beet the best!

Beet the best!

Creative agency Episode Two have revamped the packaging design for award-winning sports nutrition brand Beet It Sport to expand their reach and help bring the natural, sports enhancing benefits of beetroot to a mainstream audience.