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As business owner I want to try and offer as much support to other businesses as possible, I also wanted to share a different way of looking at this crisis and the impact it is having on all our businesses
In an increasingly digital world, it’s becoming more and more important for brands to craft online experiences which stand out to the end user
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If, like us, you are looking to put 2019 to bed and are endeavouring to push your business onwards and upwards in 2020 then hopefully this post will get you thinking.
Countless restaurant owners and marketers have already tried and tested every digital strategy and marketing platform out there and we’ve waded through the results to bring you 5 of the most effective restaurant marketing tips.
International sporting tournaments are, more often than not, a welcome celebration of different cultures from around the world. Cultures which are manifest, not only in the colourful support in the stadiums but frequently in the sporting identities of the teams playing.
But if our brand is working well already, surely the best thing to do is carry on with it for a consistent approach? While there is certainly merit in keeping a brand consistent, to help make it recognisable, you also need to keep up with the market if you want to succeed. The fact is, the world is […]
As a marketing expert, getting healthcare professionals and physicians to engage with you can be quite difficult. It’s not as simple as an elevator pitch to the average businessman. The process can be complex and involves a lot of forethought.
Since we started, developments in digital marketing have been happening faster than ever and we have learnt a lot on the journey. The most important lesson of all? Visual storytelling is the most relevant and effective marketing solution to communicating complex ideas.
According to a recent study, 96% of customers who had an interest in a product said they were more likely to purchase as a result of trying or experiencing it – so it’s no wonder that product sampling campaigns form a critical component of many marketing plans.
After 20+ years of creating and observing sales promotion campaigns for some of the UK’s best loved brands, we’ve learnt […]
From online medical consultation to the estimation of human cognition through artificial intelligence, technology in this digital age is continuously advancing.
We generally think of prizes being for consumers, and incentives being for staff and sales teams, but the line is blurred.
Achieving visual continuity across multiple platforms greatly increases the chances of the campaign resonating with your consumer.
Immersive experiences work because they envelop the user in a world where they connect directly, making them more likely to pick a brand or service over others.