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Positive Pandemic Projects

Positive Pandemic Projects

It is at a time like this where there’s an opportunity for you to make wholesale changes within your business for the longer term benefit and not just for this current situation

Keeping incentives alive

Keeping incentives alive

A July survey by the Incentive Research Foundation in the US revealed that many corporate incentive travel programmes are being postponed, not cancelled.

Benefits and advantages of TV Advertising

Benefits and advantages of TV Advertising

Though online streaming services and video platforms, from Netflix to Youtube, are grabbing more and more eyeballs by the day, it’s a mistake to listen to the naysayers and their rhetoric that TV advertising is dead

Content Creators For Worldwide Music Tour

Content Creators For Worldwide Music Tour

As a one-stop shop for content, Mavro Worldwide was brought in to create all the tour content/assets for Alex Aiono’s huge North American and European World Tour

Something to Ponder

Something to Ponder

“As a business owner I want to try and offer as much support to other businesses as possible, I also wanted to share a different way of looking at this crisis and the impact it is having on all our businesses”

5 restaurant marketing ideas that really do work

5 restaurant marketing ideas that really do work

Countless restaurant owners and marketers have already tried and tested every digital strategy and marketing platform out there and we’ve waded through the results to bring you 5 of the most effective restaurant marketing tips.

Rugby World Cup 2019 – languages and translation in rugby

Rugby World Cup 2019 – languages and translation in rugby

International sporting tournaments are, more often than not, a welcome celebration of different cultures from around the world. Cultures which are manifest, not only in the colourful support in the stadiums but frequently in the sporting identities of the teams playing.

Why it is important to continually evolve your brand for market success

Why it is important to continually evolve your brand for market success

But if our brand is working well already, surely the best thing to do is carry on with it for a consistent approach? While there is certainly merit in keeping a brand consistent, to help make it recognisable, you also need to keep up with the market if you want to succeed. The fact is, the world is […]

Healthcare marketing tactics to engage with physicians

Healthcare marketing tactics to engage with physicians

As a marketing expert, getting healthcare professionals and physicians to engage with you can be quite difficult. It’s not as simple as an elevator pitch to the average businessman. The process can be complex and involves a lot of forethought.

How to Get the Most out of Your Product Sampling Campaigns

How to Get the Most out of Your Product Sampling Campaigns

According to a recent study, 96% of customers who had an interest in a product said they were more likely to purchase as a result of trying or experiencing it – so it’s no wonder that product sampling campaigns form a critical component of many marketing plans.