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How is healthcare marketing changing?
From online medical consultation to the estimation of human cognition through artificial intelligence, technology in this digital age is continuously advancing.
How to Integrate Consumer Prizes and Trade Incentives
We generally think of prizes being for consumers, and incentives being for staff and sales teams, but the line is blurred.
How being a micro-influencer is changing Fashion Week
Achieving visual continuity across multiple platforms greatly increases the chances of the campaign resonating with your consumer.
Why An Experience Wins Everytime
Immersive experiences work because they envelop the user in a world where they connect directly, making them more likely to pick a brand or service over others.
Experiential Marketing: The Answer to Your Trade Show Woes?
Nichola Clydesdale, Marketing Director at leading promotional staffing agency Envisage Promotions highlights how bringing trade show marketing alive will have a positive impact on a brand
The Importance of Integrated Marketing Communications
Putting all your eggs in one basket can have multiple benefits for your business; here’s why we’re loving integrated marketing, and you should be too.
The Influencer Content Barometer: Rudy Mancuso, PewDiePie & ThreadBanger campaigns reviewed
REDPILL reviews three influencer videos and assesses the reasons behind their social performance
Ad Blockers: do your customers use them?
Ad blockers. You may not realise it, but your customers may be using them.
How BIM and VR are transforming workplace design and marketing
Designers and property agents generally use plans, photography, video and CGIs to present workplace possibilities to prospective occupiers.
How to Plan a Marketing Automation Strategy for Success
As Marketing Automation has gained momentum, marketers are quickly looking for the best and easiest way to pull off a successful Marketing Automation strategy.
Courage in Business – Why It Pays To Take A Leap
Jump, and you will find out how to unfold your wings as you fall – Ray Bradbury
How can animated videos complement your online marketing strategy?
There are many reasons why you should incorporate animation into your marketing plan
Why your company should invest in a Freelance SEO Consultant
There are many reasons why should you SEO your website. But we can summarise them into 4 broad categories.
The rise of content marketing
Content marketing is not to so much about promoting the brand but more about stimulating interest in its products or services
The 5 best ways to measure your marketing ROI
It’s time to crunch the figures and know where every piece of your marketing stands.