MCH Feed
Discount Displays strengthens market position with acquisition of Sign-Holders.co.uk and GreenMagic™ Brand
Empica appoints Katy Garland as Head of Strategy and Digital
Bristol-based PR agency Empica has strengthened its senior team with the appointment of Katy Garland as head of strategy and digital.
Celebrate your brand story with a book
Which LED Video Wall solution does your event need?
Celebrating 20 Years of Mount Pleasant Studio
What is Thought Leadership in PR copy and why is it important?
20 Years of Guthrie Aerial Photography
Running any business is a tricky business, but having a weather dependent business in Scotland adds even more ‘aaaaargh!’ sometimes.
Common PR and marketing copywriting mistakes that could cost you sales
How much does outdoor advertising cost?
Smart XS Ltd – Expert Custom Exhibition Builders
20 Years of Guthrie Aerial Photography
Running any business is a tricky business, but having a weather dependent business in Scotland adds even more ‘aaaaargh!’ sometimes.
Common PR and marketing copywriting mistakes that could cost you sales
How much does outdoor advertising cost?
Smart XS Ltd – Expert Custom Exhibition Builders
From Patients to Participants: Why Multilingual Health Information Is No Longer Optional
“Why I’m Choosing Humans Over AI for My Test Commercial.”
The question of whether artificial intelligence can truly replace humans is a fascinating and highly relevant one.
Veganuary and the growing trend for eco alternative leathers and plant-based materials for promotional gifting
Why Growing Businesses Are Turning to Fractional CMOs
Smarter Repurposing: How to Maximise One Shoot
How to write a blog that people want to read
MCH Archive
Promotional Gifts made from Bamboo
Bamboo is used increasingly in the promotional merchandise industry; it is not only highly versatile but has great eco credentials due to its sustainability and renewable qualities.
Don’t run before you can walk
As an agile strategic branding and design business we are fortunate enough to work with ambitious businesses of all shapes and sizes, from start-ups through to large national organisations. Regardless of the business size we find each company that engages us has aspirations of becoming something much bigger and better. […]
Rugby World Cup 2019 – languages and translation in rugby
International sporting tournaments are, more often than not, a welcome celebration of different cultures from around the world. Cultures which are manifest, not only in the colourful support in the stadiums but frequently in the sporting identities of the teams playing.
England Rugby RWC Squad: A lesson in team building?
We have always been big rugby fans at Mash – and our partnership with Twickenham Stadium has only fuelled the fire – so we’re all very excited about the forthcoming Rugby World Cup. Sixteen years on from that jaw dropping Johnny Wilkinson moment, could England do it again?
Artificial Intelligence Powered Direct Mail Increases Engagement and Boosts Profits
For many years a fundamental of direct marketing has been personalisation – so what’s changed? Digital marketing has given us the ability to deliver the right message, at the right time, to the right person in the online environment, and now direct mail can be just as intelligent.
Why it is important to continually evolve your brand for market success
But if our brand is working well already, surely the best thing to do is carry on with it for a consistent approach? While there is certainly merit in keeping a brand consistent, to help make it recognisable, you also need to keep up with the market if you want to succeed. The fact is, the world is […]
Eco-friendly and Ethical Corporate Clothing
With the clothing industry being the second largest polluting industry in the world after oil, it should be on all of our radars to buy environmentally responsible clothing. We supply Fairtrade Organic Cotton clothing including 70 certified styles available of t-shirts, polo shirts, shirts, vests, sweatshirts and hoodies for work wear or leisure in a range of colours and either printed or embroidered with your corporate logo.
Healthcare marketing tactics to engage with physicians
As a marketing expert, getting healthcare professionals and physicians to engage with you can be quite difficult. It’s not as simple as an elevator pitch to the average businessman. The process can be complex and involves a lot of forethought.
Complex ≠ Complicated: 4 Best Practices to Turn B2B Communication into Exciting Content
Since we started, developments in digital marketing have been happening faster than ever and we have learnt a lot on the journey. The most important lesson of all? Visual storytelling is the most relevant and effective marketing solution to communicating complex ideas.